In some cases, schemes of this kind have been observed being used to proliferate malware (e.g., trojans, ransomware, cryptocurrency miners, etc.).ĭeceptive sites are typically accessed inadvertently via mistyped URLs, redirects caused by intrusive advertisements, and installed PUAs. It is especially rare for scams to promote legitimate tools, they are mostly used to distribute untrusted and possibly malicious software, most notably scams like 'Norton Antivirus 2021 Update' promote fake anti-viruses, adware, browser hijackers, and other Potentially Unwanted Applications (PUAs). The purpose of these schemes is to endorse various products. The 'small print' even states that it is an ' Advertisement by an independent affiliate of Norton', though the claim of affiliation is untrue. Note that 'Norton Antivirus 2021 Update' is not a genuine message from NortonLifeLock, the software developers of Norton AntiVirus.

The scheme is presented an alert concerning a new update to the Norton anti-virus, which users are urged to install. 'Norton Antivirus 2021 Update' refers to a scam run on various untrusted web pages.

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